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I definitely recommend majoring in data analytics. 

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Every year, we see an exponential growth in terms of opportunities and the need.

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My name is Justin Hoeckle. I'm the chief operating officer for phia. 

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At phia, we're cyber security specialists that help hunt down 

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cyber espionage and cyber criminals.  

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The new program really drives in above and beyond what they have for computer science

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and IT here - getting into the data, the different techniques to apply for analysis,

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what to do with that data and also a lot of ethical questions, right?

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If we have data should we use it, should we collect it, should we share that? 

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The thing about data that makes it attractive to me is that with analytics

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and analysis we can get information and knowledge to make decisions. 

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So instead of just doing a search or looking for something on social media or the news,

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I'm going to get the real answer and result that I want. 

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I'm sure you've searched for something before 

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or been looking at something and this is not what I want or what I need. 

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Data analytics really helps us find the answers for decision makers. 

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So when we're working for the government,

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clients like the Cybersecurity Infrastructure Agency,

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we have to be able to apprise those decision makers with real 

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information and knowledge to make decisions. 

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With just a lot of data, there's nothing there.

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So you need analysts to make sense of it. 

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